Renee Reid says lay your marketing groundwork early

Renee Reid interview Lay your marketing groundwork earlyI’m interviewing author Renee Reid today. Her debut book, The Courageous Woman’s Guide to Recovering Life’s Joy: Using Your Spiritual Weapons to Reach out to God, releases September 25.

No doubt, Renee is very excited and I’m glad to have her here today to help launch her book. Her mission is [Read more…]

I have a message to share, but where do I start?

Getting your message organizedMany of us write because we believe we have a message God wants us to share. In fact, our first book is often about lessons learned from a personal experience that we believe will help others. We want to convey information that will help others navigate and conquer a similar problem.

That was certainly the case for my first book, Help! My Husband Has Sexually Abused Our Daughter (updated, revised, and retitled Carried by Grace in 2014).

Communication happens in 3 ways:

  • What we say (which accounts for only 7% of the message!)
  • Tone of voice
  • Body language

But in books, we rely strictly on the written word. In nonfiction writing, tone of voice and body language are communicated through our style of writing. This makes our word choices vital (though our word choices are always vital).

Getting Organized

You have a message to communicate, but if it isn’t done is an organized manner, your message may get garbled.

Here are some questions to ask yourself as you seek to organize all the elements of your book:

  • Is there a learning progression to what I am presenting? (like learning the alphabet before one learns to spell and read.)
  • Are there principles that build on one another? Have I presented them in the correct order?
  • Am I assuming a certain knowledge level in my target audience that they really don’t have? Knowing your target audience is essential, and don’t think in general terms, e.g. all Christians.
  • What do I want my readers to learn? Have I presented the material necessary for those lessons?
  • What benefits do I hope to give my readers? Have I fulfilled those?
  • Have I documented my sources so I can cite them correctly and where necessary?

When I sat down each day to work on my first book, I prayed before I did anything else. Because I was communicating God’s Word and principles in what I wrote I needed the guidance of the Holy Spirit.

If you have a Christian message to share, I highly recommend you do the same. I not only pray before I begin to write, but also while I write.

Just as a fiction plot must be laid out in a path the reader can follow, the topics of a nonfiction book must be arranged in a manner that promotes learning for the reader.

Take heart. You are created in the image of God, the master creator, and you have the mind of Christ (Genesis 1:27, 1 Corinthian 2:16). That means you have the capability to create!

What has you snagged in writing your nonfiction book? Leave your comments below.

The 2 P’s Every Writer Needs: Patience and Perseverance

Every writer needs to develop patience and perseverance.

You submitted your manuscript to several publishers simultaneously. But that was 3 months ago and you haven’t heard a word.

You submitted your book to a contest, but winners won’t be announced for another 6 months.

Then after all that waiting you get nothing but rejection letters and your contest entry didn’t even make the short list.

Disappointing to say the least… [Read more…]

How to Format Small Caps in MS Word and Scrivener

You’re quoting the Bible in your book and many of the verses use LORD in small caps. But you don’t know how to get those little capitals so you type LORD in your manuscript.

Or maybe you missed the fact completely that Lord was in all caps. I see that often in the nonfiction manuscripts I edit.

If you fail to use all caps, you are misquoting the verse. Lord and LORD represent different Hebrew words.

If you’ve made this mistake, don’t worry. Creating them is simple, both in MS Word and in Scrivener (but not on the web!). [Read more…]

Using text stats to help with SEO

Search engine optimization. Otherwise known as SEO. If you’ve been writing for the web, more than likely you’ve heard this term even if you don’t understand it.

I recently had my admin assistant do a Google search for several keywords, among them were editor and freelance editor.


My website didn’t turn up anywhere in the first 6 pages of the search results—we stopped looking at that point. Not a good thing for a person who runs a freelance editing business. To fix this I need to ensure editor or freelance editor appear more often on my services page.

Why do I need search engine optimization?

[Read more…]

Snag a Publisher!

Looking for a publisher? Then be sure to get 5 Tips to Snag a Publisher with Your Manuscript Submission. Sign up below for your free download.

Get Published!

Looking for a publisher? Then be sure to get 5 Things Every Writer Needs to Do When Submitting a Manuscript (make sure you avoid these common mistakes). Sign up below for your free download.
%d bloggers like this: