Marketing Different Books Simultaneously

Marketing Different Books Simultaneously Kathy Nickerson Interview

Author Kathy Nickerson released a book in March and will release another one in July. Today she’s here to share how she’s managing the marketing of these books.

Kathy, thanks so much for joining us here today. I always enjoy your books and your blog. You have a sense of humor I like, and that comes through clearly in your voice.

In March you launched The Secret of Serendipity, a middle-grade novel, and next month you release Rose Hill Cottage, a women’s contemporary fiction. How have you handled the marketing for two books in such a short period of time? [Read more…]

What Marketing Book Would You Recommend?

As the first Monday of the month, my focus is marketing.

I struggle with marketing like many authors do. I’ve purchased 1 or 2 marketing books, but they were only a little helpful.

So today, I’d like to hear from you.

What book(s) on marketing have you found most helpful and why? Please leave your response in the comments below so all my readers can read your choices and maybe find a book that can help them.

Thank you, and happy marketing!

What do you have to offer?

“Holy cow!” I hear you saying. “Am I on the right page?”

Yup, you are. I made some major changes last week. (Thank you Tamara Clymer for your design work.) I hope you like the new look as much as I do.

It was kind of scary making such big changes, but fun and exciting, too. I’ve been wanting to do this for quite a while now, but had to work up the nerve and find the right message.

“So what’s this change have to do with marketing?” you ask. [Read more…]

6 Lessons I Learned about Marketing Strategy from Playing Board Games

When it comes to marketing strategy, I’m a babe barely out of the cradle. What I know today I’ve learned by reading articles and by the mistakes I’ve made marketing my own books.

I wish I could tell you my efforts to market Carried by Grace have been a wild success—they haven’t. What I can tell you is I’ve done everything wrong.

Monopoly boardThankfully, I can start over.

The majority of writers I talk to tell me they dislike marketing. As an introvert, I haven’t particularly enjoyed it either.

Writers want to write. I get that. But the fact is, today’s writers must be engaged in marketing.

If you intend to make any money selling your book, you have to spend time marketing. So, the Marine in me is going to tell you to suck it up and deal with it. Your bad attitude only makes the time you do spend marketing that much more miserable.

I’m still learning the world of marketing strategy, but I’ve finally begun to get a better grasp on it. Today, I’d like to share my latest insights that I hope will not only make my tasks of marketing easier, but yours too. [Read more…]

Linda Rooks’ Perseverance Leads to Success

I’m visiting today with author Linda Rooks who writes books for adults and children. Linda has a lot to share, so we’ll dive right in.

Linda, give us a bit of background on yourself.

Author Linda RooksMy writing journey began when I was in 6th grade. My teacher gave a writing assignment to the class. She liked what I wrote, had me read it to the class, and everyone laughed at the right places. I also read Little Women by Louisa May Alcott that year and loved it. I identified with Jo’s love of writing. At the end of the school year, when my teacher wrote in my autograph book that one day I would be a famous author, it clinched my life goal of wanting to be a writer.

My actual writing career didn’t begin until [Read more…]

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